Logo. Visual Identity. Brand. Terms often utilized interchangeably. The way we see it, logos and visual identity are important variables in the equation that totals up to your Brand expression. Good graphic design becomes a memorable visual shorthand for your organization and its important to create – and evolve – your visual representation in ways that are tailored to today's media. That's where we come in. Whether your organization or company needs soup-to-nuts: naming through brand launch, or is looking for a brand evolution and refresh, Golden Lasso's roots are in brand design and we are experienced in providing design and support for every element in your brand expression.