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The Sound Equity team came to Golden Lasso to elevate their brand to reflect the clientele they wanted to attract with the launch of their new privately-held debt investment fund. Offering innovation in alternative lending, Sound Equity wanted their brand to adequately reflect their audience and their mission. Through a new logo, businesses papers, a website, and prospectus collateral, our team stewarded Sound Equity’s re-envisioning of their brand to align with the top-tier market their new offerings are meant to appeal to. Learn more about Sound Equity, the Assured Alternative, on their website.



  • Branding 
  • Design and Print Production for Business Papers, Including Envelopes, Presentation Sheets, Special Reports, and Presentation Folders 
  • Website Development 
  • Website Security & Maintenance